IndiaFirst Life Insurance Company is a life insurance company in India. It is a joint venture between two of India's public sector banks - Bank of Baroda (44%) and Andhra Bank (30%), and UK's financial and investment company Legal & General(26%). . It was incorporated in November, 2009. It has its headquarters in Mumbai. IndiaFirst Life made more than Rs. 2 billion in turnover in just four and half months since the insurance company became operational. IndiaFirst Life insurance company is headquartered in Mumbai. The company is headed by the MD & CEO Ms.R.M.Vishakha.
Video IndiaFirst Life Insurance Company
Products
IndiaFirst Life Insurance sells insurance plans, including life insurance, investment funds, and group policies. The company's product range covers protection (term insurance), savings, education and retirement. It has a range of group insurance products in forms of credit, life, term and employee liability.
It launched an unique micro-insurance plan 'insurance khata' targeted at those in the informal sector and agricultural labourers with seasonal incomes.This micro-insurance plan will be distributed exclusively through the 2.4 lakh common service centres
Maps IndiaFirst Life Insurance Company
Business model
IndiaFirst Life Insurance follows the "Bancassurance" (Bank Insurance Model) using the existing customer base of the promoter banks. It has over 4800 promoter bank branches, in 1000 cities and towns in India. As of December, 2011 the company has 1600 plus employees.
References
External links
- IndiaFirst Life Insurance website
Source of article : Wikipedia
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